Registration of trademark in India is not compulsory. However, a registered trademark protects and recognizes your individual rights over that good or service. On a cost-benefit analysis registering your trademark has the advantage of protecting the goodwill of your business. The benefits of a registered trademark are multi-fold:

  • Identifies the origin of goods and services;
  • Advertises goods and services;
  • Guards the goodwill of your business or trader;
  • Prevents misuse of a popular brand name by local vendors to sell low quality goods;
  • Protects legal rights in the event of any litigation;
  • Recognition of brand name.


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